The timeframe it takes to complete website design will vary based on the size of the website (number of pages) and the type of design required and if special effects or unique development aspects are required. What is essential to account for is the preparation period during which wireframes are built, the back and forth between the design and development team and final revisions and edits.

A website redesign is a worthwhile exercise if you want your website to meet the needs of your site visitors. Superior user experience results in your user will easily navigate and discover your website the way you intended. To ensure your website is built for user experience and remains relevant, you may need to consider a design update. The process includes an analysis of functionality, understanding of your current users and potential visitors, a competitor analysis, establishing goals, updating SEO strategy and optimizing the site with responsive design.

It is website design that accounts for search engine optimization (SEO) strategies. A website designer should create the site with SEO in mind so a digital marketer can optimize the site. In this way the website acquires increased traffic and will rank well on search engine results pages. Google crawls and indexes all websites and those optimized for search will enjoy a better ranking and higher domain authority.

This differs for different parts of your website. For instance, your content you can update as regularly as you feel suits your brand and messaging. Customers enjoy new, fresh content so you need to simply establish the frequency of your updates. Most websites have a blog page and this is where new, relevant content can be added to your website and most brands post weekly updates. If your content is optimized your organic search ranking will improve too. When you consider your security and functionality on your website, you usually have to update these every couple of months. Or when a new feature is required to ensure your website is compliant with search engines.To establish the frequency of these updates speak with your design and development team. They will check the health of your site and ensure all links and functionality are working correctly.